Think Social Media When Designing

Designers attend to a number of details when they undertake a new work. Typography, navigation structure, fonts, usability, images, layout and content are some of the most common elements that catch a professional’s attention when he occupies the designer’s chair. While mentioned elements have been around for quite some time, social media integration is the new kid in the block. However, being new doesn’t mean that its prowess could be questioned. If used wisely, social media elements could become the most rewarding element on the platform. Designers pay heed to following points while integrating social media;

Placement of Buttons

Placement of social media buttons is one of the first considerations that a designer has to think about. Placement is very critical because if readers like what is on offer and are also willing to share with friends but cannot because buttons are nowhere to be found, the loss would be a great one. Usually, social media buttons find a place on top, bottom or alongside the webpage. If the website is information and content based, then, they could be used at the end of every work.

Choosing Social Media Platforms

Be it web design company Singapore, US or Japan, everyone would agree to the point that choosing social media platforms is as critical as their placement. While Facebook and Twitter have been dominating the field for quite some time, a number of other websites like Delicious have also gained lightening popularity only to soon fall from the sky. Pinterest, Reddit and Tumbler are the other names that are going strong. So, one need to decide which platform is going to stay and which evaporate.

Social Media Presence of Business

Even in today’s world of likes, comments and recommendations, some businesses don’t have an active presence on social media platforms. This is particular of small and medium businesses. Hence, it is important to discuss social presence of the business with client before starting the work. Once it is confirmed that there is an active Twitter account with good following and Facebook fan page with thousands of LIKES, then, a number of extra opportunities open up for best web design company Singapore or any professional business hires.

Wise Use

Veteran designers remember the golden rule that web users come for information or products on offer and not with the sole purpose of sharing content. Hence, using social media share buttons too liberally is only going to look out of place and awkward. Good designers know where to draw the line with social media. Also, using gigantic buttons and forcing them on users is also a big turnoff. Go through works of different designers to see how much of social media is good. And while at it, also scan through web design portfolio Singapore.

These are the crucial points that designers consider while working on social media. While the discussed social aspect is important, it doesn’t mean that skill of designer in other designing areas can be compromised. Remember, a designer needs to be a whole package for your design job.

There is quite a demand of South Asian design talent on web. So, outsourcing work to a freelance web designer in Singapore could be a good move.

Ethan Design has been active in the field of designing and development for a long time. It is an established group of web designers in Singapore and helps businesses as well as professionals in branding activities.