Wednesday 22 August 2012

Considerations for Facebook Cover Photo

With around 900 million users, Facebook is nothing less than a country in itself. People share and communicate through the popular social networking site. While individuals use it for personal communication, business are active to make their social presence felt. To do the same, cover photo is one of the most dominating tools. However, most businesses are often in dither about how to make use of cover photo to communicate with their followers, considering the terms and conditions (yes, there are many!). Well, to simplify your work, here are some of the points that could be kept in mind while experimenting with cover photo.

Mind the guidelines

When Timeline became a reality, Facebook also made changes in its Pages Terms to underline some guidelines regarding cover photos. While normal users don’t think twice before agreeing to terms and conditions, such commitments have importance for businesses that wish to accomplish some specific goals from their profiles. Hence, Facebook states that cover photos couldn’t be used to display discounts, contact information, insisting users for shares and many other practices. Because of the complexities of terms, services of Facebook timeline design Singapore are in great demand.

Technical considerations

Space for cover photo in Facebook is also something that a business needs to give a thought. Without thinking about technicalities like size and shape provided for the cover photo, utilizing the full potential of the tool is impossible. If an image is smaller than the minimum image dimension, then Facebook automatically stretches it to fit in the space. This could rain havoc on the quality of the picture as it might look blurred or grainy. Singapore animation companies also specializing Facebook cover designing are widely sought-after to make sure the perfect image is put in front of followers. 

Text Matters

From the guidelines regarding cover photo, it is not difficult to decipher that Facebook doesn’t have a liking for content in the photo, be it of promotional or informative nature. However, there are some areas in which Facebook gives some consideration to text, and if the person acts smart, one can achieve the purpose without disturbing terms & conditions. Company tagline, inspirational quote, photo credits, copyrights info and a handful of other liberties are provided. Specialists from design firms have time and again come up with creative solutions in this field. Hiring best web design company Singapore could bring the same benefits.
Image

Enough said about cover size, conditions and text. Now, let’s focus on the element that is at the very centre of it all; yes, I mean the image itself. Image has to be high on quality taken in good lighting. It can be a single picture or collection of different pictures. Here too, one needs to think out-of-the-box to come out with the perfect photograph. Company or product logo can also play a crucial role in profile icon. Now, if one has a number of products and has difficulty in choosing the best, business logo design Singapore can certainly come handy.

So, by keeping the above points in mind, there is no chance of getting wrong with the cover photo.
Ethan Design is a group of designers known for their work in the field of business logo and Facebook cover designing. While looking for freelance graphic designer Singapore, clients often settle for Ethan Design as it offers the same flexibilities and creative work.

Monday 13 August 2012

Think Social Media When Designing

Designers attend to a number of details when they undertake a new work. Typography, navigation structure, fonts, usability, images, layout and content are some of the most common elements that catch a professional’s attention when he occupies the designer’s chair. While mentioned elements have been around for quite some time, social media integration is the new kid in the block. However, being new doesn’t mean that its prowess could be questioned. If used wisely, social media elements could become the most rewarding element on the platform. Designers pay heed to following points while integrating social media;

Placement of Buttons

Placement of social media buttons is one of the first considerations that a designer has to think about. Placement is very critical because if readers like what is on offer and are also willing to share with friends but cannot because buttons are nowhere to be found, the loss would be a great one. Usually, social media buttons find a place on top, bottom or alongside the webpage. If the website is information and content based, then, they could be used at the end of every work.

Choosing Social Media Platforms

Be it web design company Singapore, US or Japan, everyone would agree to the point that choosing social media platforms is as critical as their placement. While Facebook and Twitter have been dominating the field for quite some time, a number of other websites like Delicious have also gained lightening popularity only to soon fall from the sky. Pinterest, Reddit and Tumbler are the other names that are going strong. So, one need to decide which platform is going to stay and which evaporate.

Social Media Presence of Business

Even in today’s world of likes, comments and recommendations, some businesses don’t have an active presence on social media platforms. This is particular of small and medium businesses. Hence, it is important to discuss social presence of the business with client before starting the work. Once it is confirmed that there is an active Twitter account with good following and Facebook fan page with thousands of LIKES, then, a number of extra opportunities open up for best web design company Singapore or any professional business hires.

Wise Use

Veteran designers remember the golden rule that web users come for information or products on offer and not with the sole purpose of sharing content. Hence, using social media share buttons too liberally is only going to look out of place and awkward. Good designers know where to draw the line with social media. Also, using gigantic buttons and forcing them on users is also a big turnoff. Go through works of different designers to see how much of social media is good. And while at it, also scan through web design portfolio Singapore.

These are the crucial points that designers consider while working on social media. While the discussed social aspect is important, it doesn’t mean that skill of designer in other designing areas can be compromised. Remember, a designer needs to be a whole package for your design job.

There is quite a demand of South Asian design talent on web. So, outsourcing work to a freelance web designer in Singapore could be a good move.

Ethan Design has been active in the field of designing and development for a long time. It is an established group of web designers in Singapore and helps businesses as well as professionals in branding activities.